Wyoming Whiskey

Rugged Luxury Kits

3D Design

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Graphic Design

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Print

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Fabrication

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Production

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3D Design • Graphic Design • Print • Fabrication • Production •

Overview

Wyoming Whiskey, a renowned name in American bourbon, has built its reputation on crafting high-quality, small-batch bourbon that embodies the spirit of the West. Their branding is deeply rooted in the rugged beauty and independent ethos of Wyoming, utilizing traditional whiskey-making techniques with locally sourced, non-GMO grains and pure limestone water from their distillery property. Each batch is aged in charred American oak barrels, creating a bourbon with a rich, complex flavor profile.

The brand needed a high-impact sales kit to introduce their products to new markets, effectively communicating the authenticity and unique story of their bourbon while resonating with both consumers and sales associates and emphasizing the brand's rugged, premium nature.

We designed and handcrafted premium sales kits that not only highlighted the exceptional quality of Wyoming Whiskey but also provided an authentic, rugged experience that reflected the brand's essence.

Design and Features:

• Handcrafted Wooden Kits: Each kit was made with careful craftsmanship, featuring sturdy wooden construction complemented by luxurious leather accents.

• Leather Guide and Map: A printed leather guide within the kit highlighted key talking points for sales associates, accompanied by a detailed map showcasing significant locations.

• Key Ingredients: The kits included glass bottles containing the five key ingredients of Wyoming Whiskey: water, wheat, rye, corn, and barley. These ingredients were shipped directly from Wyoming Whiskey’s sources to ensure authenticity, and were securely held in custom leather holders.

• Charred Oak Barrel Piece: Each kit included a piece of the charred oak barrels used during the whiskey aging process, adding a tactile element that connects users to the production process.

The sales kits were visually stunning, using thoughtful design and luxury materials to emphasize the premium quality and authenticity of Wyoming Whiskey. The leather elements and wooden construction gave the kits a rugged yet refined appearance, perfectly mirroring the brand’s identity.

Client: Wyoming Whiskey

Year: 2024